Terms of Use

Last updated : 30 May 2024


Please read the terms below carefully.

The Terms of Use stated herein (collectively referred to as the “Terms of Use” or this “Agreement”) constitute an agreement between you and Great Eastern Life Assurance (Malaysia) Berhad Affinity Partners (“Great Eastern Affinity Partners”). By accessing and/or using this GE Hub website (“website”) , you hereby expressly acknowledge and agree to be bound by the Terms of Use, including any future amendments, additions, replacements and modifications hereto as may from time to time be made by Great Eastern Affinity Partners. If you do not agree to any of these Terms of Use, please do not access or continue using this website.

In addition to these Terms of Use, you may be required to agree to other terms and conditions in respect of particular Contents or Services we may make available on or via this website from time to time. In the event and to the extent only of any conflict or inconsistency between the terms and conditions of any particular Content or Service and these Terms of Use, the terms and conditions for such Content and/or Service will prevail over these Terms of Use.

Great Eastern Affinity Partners may amend these Terms of Use from time to time, without giving any notice to you and without giving any reason for doing so by posting an updated version of the Terms of Use on the website. Any changes and amendments shall be effective immediately upon such changes being posted on the website or on such date as may be otherwise stated. It is your responsibility to check them periodically for any changes. If you do not agree to the updated Terms of Use, you must immediately cease using the website.

If you are under 18 years of age, you may only use this website with the consent of and under the supervision of your parent or legal guardian who shall be responsible for your use of this website.


1)         Definitions

Unless the context otherwise requires, the following words shall have the following meanings:

“Account” means your account registered with the website.

“Basic user” means a user or visitor who has visited the website and has not verified themselves as a Great Eastern Affinity Partner’s Policyholder.

“Content” or “Contents” means any data and/or information that is available, accessible or stored in this website in an electronic form, including, without limitation, any information, advertisements, documents, text, files, images, sounds, moving images and videos.

“Force Majeure Event” refers to cause affecting the performance of Great Eastern Affinity Partner’s obligations under this Agreement arising from acts, events, omissions or non-events beyond Great Eastern Affinity Partner’s reasonable control including, but not limited to, restrictions of law, regulations, orders or other governmental directives, labour disputes, acts of God, third-party mechanical or other equipment breakdowns, embargoes fire, haze, explosions, fibre optic cable cuts, interruption or failure of telecommunication or digital transmission links, Internet failures or delays, cyber / malware attacks on information or information systems, storms, strikes, lock-outs, riots, civil disturbances, floods, wars, epidemic, pandemic or other catastrophes.


2)         Introduction to Our Website

The deals are provided by Great Eastern Affinity Partner’s via its website aimed at driving customer engagement. The website provides easy access to redeem vouchers, rewards and privileges. Itis accessible to both Great Eastern Affinity Partner’s customers and non-Great Eastern Affinity Partner’s customers.


3)         Consent

3.1        By accessing and/or using this website, you agree and consent to Great Eastern Affinity Partner and its related corporations (collectively referred to as the “Companies”), as well as the Companies’ authorised service providers and relevant third parties, collecting, using and/or disclosing your personal data for purposes reasonably required by the Companies to administer and/or manage your Account in this website.

3.2        Marketing Consent

By accessing the website, you understand and consent that, We* want to ensure that you fully enjoy our services and products as We update you on relevant news, promotions, activities and advice. We* will keep in touch with you through post, digital platforms (including social media), email, phone number-based messaging^ and voice calls.

* In the context of this paragraph 3.2 only, “We/us” refers to Great Eastern Affinity Partners, our related corporations, respective representatives and agents.

^ Examples include SMS/MMS, WhatsApp, WeChat


4)         Third party Links

This website may contain links to other third party websites owned and/or operated by third party(ies) who are not related or affiliated to Great Eastern Affinity Partners (“Third Party Websites”). The Third Party Websites are not under the control and/or supervision of Great Eastern Affinity Partners. By providing hyperlinks or connection to third parties’ services/products/contents via this website, Great Eastern Affinity Partners is not responsible for the contents, and shall not be deemed to endorse, invite, recommend, approve, guarantee, or introduce any third parties or their services/products/contents, or have any form of cooperation with such third parties and websites. Great Eastern Affinity Partners is not a party to any contractual arrangements entered into between you and the third party provider of services/products/contents unless otherwise expressly specified or agreed to by Great Eastern Affinity Partners. Such third party products and/or services, and any act or omission of such third parties, shall be the sole responsibility of the relevant third party, and you must and may only pursue any claim, dispute or remedy in respect thereof with such third party. Great Eastern Affinity Partners shall have no obligations or liabilities whatsoever in relation to the offer(s), goods and/or service(s) (including, without limitation, their quality and supply) provided by third parties.


5)         Performance of the website

5.1        Great Eastern Affinity Partners makes no guarantee as to the reliability or other performance of the website. The performance of the website depends on various factors, including the functions, capacity and configuration of your mobile phones or access device, the speed of your internet connection, and the number of users assessing the systems which support the website.

5.2        Great Eastern Affinity Partners will use reasonable endeavours to generally make the website available during its normal business hours. However, the availability of the website depends on various third party service providers, and accordingly, Great Eastern Affinity Partners does not represent, warrant or guarantee that:

a) your use of the website will be continuous, uninterrupted, secure or error-free;

b) there will be no occurrence of network connection difficulties.

5.3            You acknowledge and accept that the website is provided on an “as in, as available” basis and it may not be available for use from time to time, and that you may be disconnected from your use of the website at any time for any reason, including if:

a) any network connection difficulties occur;

b) the systems providing those services are unavailable for any reason (including system maintenance);

c) you have breached any of these Terms of Use; or

d) Great Eastern Affinity Partners decides, in its sole discretion to suspend, block or terminate your access to the website for any reason.

5.4            The information available through the website is subject to updates from time to time. While Great Eastern Affinity Partners aims to ensure that it is up-to-date, there may be delays, errors or omissions that could affect its currency or accuracy due to the nature of the Internet. Accordingly, Great Eastern Affinity Partners does not represent or warrant that this website will be available at all times and that access will not be interrupted, that any defects will be corrected, that there will be no delays, failures, errors or omissions or loss of transmitted information, that no viruses or other contaminating or destructive properties will be transmitted or that no damage will occur to your mobile phones or access device. Great Eastern Affinity Partners is not liable for malfunctions in communications facilities not under its control that may affect the accuracy or timeliness of messages and transactions you send or receive. You have the sole responsibility for adequate protection of mobile phones/access device and backup of data by taking sensible and prudent actions. 


6)         Instant Offers

6.1        Members acknowledge and accept that the use of the e-voucher(s) under this Clause 6 is subject to the terms and conditions imposed by the participating merchants providing the relevant reward.

6.2         Instant offers e-voucher(s) in the form of digital vouchers; promo codes or barcodes:

a) are denominated in Malaysian Ringgit, unless otherwise stated;

b) must be used before the expiry date, failing which, the e-voucher shall be null and void and removed from the list and shall not be replaced or extended.

c) where the e-voucher is in the form of a promo code or barcode, it shall not be shared or disclosed to other person(s).

d) where prior reservations are required for the use of such e-voucher(s) with a merchant, the Member shall be responsible for making such prior reservations and paying the ancillary cost (if any) associated with the use of such e-voucher(s).

6.3         E-vouchers are not exchangeable for cash or other e-vouchers.

6.4         Members who have redeemed physical voucher(s), item(s) or prize(s) are not allowed to sell or request for an exchange.

6.5         If the value of the goods and/or services purchased by the Member using the e-voucher exceeds the value stated therein, the Member shall be responsible for apaying the differences to the merchant.

6.6         E-voucher(s) that the Member is entitled to can be found in Member’s “My Voucher” tab and may be transferable as gifts (unless otherwise provided for) to third parties. However, the recipient must also be a Member in order to receive the e-voucher as a gift.


7)         Limitation of Liability

7.1         By accessing or using this website, you expressly agree that such access or use is at your own risk. Great Eastern Affinity Partners assumes no responsibility and shall not be held liable for any loss, damage, cost or other expenses which you may incur as a result of any deals, offer, promotion, or materials provided on this website and/or your access to, or the use of, this website and its Services.

7.2         You acknowledge that you are fully aware and expressly agree that the use of this website and Services are subject to having all your relevant activities hereof monitored and recorded by Great Eastern Affinity Partners. These activities include data synced or logged with the website, links shared and location (where permission is given by you). Emails and other communication sent to Great Eastern Affinity Partners and/or the website over the Internet cannot be guaranteed to be completely secure. Access to and use of your email address is at your own risk and subject to any terms and conditions applicable to such access/use. Great Eastern Affinity Partners is not responsible for any damages incurred by you if you send an email/message to Great Eastern Affinity Partners or if Great Eastern Affinity Partners sends an email/message to you at your request, over the Internet.


8)         Indemnity

You agree to indemnify and keep indemnified Great Eastern Affinity Partners, its related companies and any holding companies, officers, directors, members, employees and agents from and against any and all damages, losses, liabilities, costs and expenses (including full legal costs on a solicitor-client basis) arising from or in connection with: (i) your access to or use or misuse of this website and Services; (ii) any other party’s access to or use of this website using your account and/or password; (iii) your violation of any rights of any third party based on your use or misuse of the website and Services; or (iv) your violation or breach of any of these Terms of Use or any applicable law or regulation; (iv) any other party’s breach of any of these Terms of Use where such party was able to access or use the website using your Account and/or password.


9)         Intellectual Property

All copyright and other intellectual property rights in this website are proprietary to Great Eastern Affinity Partners and its licensors. You shall not (and shall not attempt to):

a) use, copy, reproduce, altered, adapt, broadcast, modify, stored in a retrieval system, create derivative works or use in any other way for public or commercial purposes any part of the website;

b) modify, reproduce, distribute, translate, transmit or tamper with any part of the website;

c) create derivate works of or from any part of the website and;

d) permit or assist any person to engage in any act described in paragraphs 9(a) to 9(c) above.


10)         Ownership of Information

Any information (including data, questions, comments or suggestions but excluding personal data) that you transmit to us via this website will be treated as non-confidential and non-proprietary and will become our property. Such information may be used by us for any purpose, including, but not limited to reproduction, disclosure, transmission, publication, broadcast and posting. Great Eastern Affinity Partners may use any ideas, concepts, know-how or techniques contained in any communication you send to us via this website for any purpose whatsoever, including developing and marketing products using such information. You therefore waive all applicable rights you may have in any information (other than personal data) you transmit to us via this website for the purposes of this section of the Terms of Use.


11)         Personal Data Protection 

Any personal information submitted to Great Eastern Affinity Partners via this website will be subject to Great Eastern Affinity Partner’s Personal Data Protection Notice available on Great Eastern Affinity Partner’swebsite.


12)         Third party rights

A person who has not agreed to be bound by the Terms of Use shall have no right to enforce any of the terms herein.


13)         Inconsistency in wordings

In the event of any inconsistency and/or omission between the English language and other language versions of these Terms of Use, the English language version shall prevail.


14)         No Waiver

The delay or failure of Great Eastern Affinity Partners to enforce any right or provision in these Terms of Use shall not constitute a waiver of such right or provision.


15)         Severability

If any provision of the Terms of Use is held to be invalid or unenforceable, such provision shall be ineffective to the extent of such unenforceability or invalidity, without affecting the remaining provisions hereof.


16)         Governing Law and Jurisdiction

The above Terms of Use shall be governed and construed in all respects in accordance with the laws of Malaysia. You and Great Eastern Affinity Partners agree to submit to the exclusive jurisdiction of the Malaysian courts.


17)         Contact Information

17.1         You may contact us at:


Menara Great Eastern

303 Jalan Ampang

50450 Kuala Lumpur


Email: gmbismarketing@greateasternlife.com


17.2         Any notice that we intend to give to you may be carried out by posting the relevant notice on this website and/or by sending any such notice to any contact information you may have provided to us. You are deemed to have received notice of the same upon us posting the relevant notice on this website and/or by sending any such notice to any contact information you may have provided us with.


18)         About us 

We are known as Great Eastern Affinity Partners. Our email address is as shown in the website. Our country of domicile is Malaysia.


19)         Withdrawal of Marketing Consent

If you wish to withdraw your consent for receiving updates and rewards from Great Eastern Affinity Partners about its products and services, please complete the withdrawal of marketing consent form available at gmbismarketing@greateasternlife.com.


20)         Force Majeure

Great Eastern Affinity Partners shall not be liable for or deemed to be in breach of any provisions of this Agreement by reason of any delay in performing, or any failure to perform any of its obligations under this Agreement (including allowing you to access and use the website, or offering, providing and making available any Services to you) if the delay or failure was due to a Force Majeure Event.